Where it started
Courtesy Care Restoration In Bartlesville: A Small Market With A Big Ceiling.
Bartlesville is a town of about 37,000 in northeast Oklahoma. The conventional wisdom is that a market that size caps how many restoration jobs a company can win. Courtesy Care Restoration, led by owner Keri Birk , did not accept that.
The company came to Vinnie Mac in early 2024 with strong work and a reputation to match. The opportunity was to own every place a homeowner in Bartlesville and the surrounding counties looks when water, fire or mold shows up: the map pack, the organic results, the ads and the reviews.
Two years in, the system runs on its own rhythm. The eight months from December 2025 to July 2026 produced 838 qualified leads and 491 booked jobs , with the Google rating held at 4.9 stars.
What we heard on the strategy call
- A small market, so every lost search is a bigger share of the available jobs.
- Service area spread across several counties, not just the home town.
- Great reviews, but not enough of them and not being asked for consistently.
- An owner committed to growth and a team that answers the phone.
